IN
AU
Available for work
Available for work
Creative strategist focused on transforming ideas into impactful solutions, with 5+ years’ cross-industry experience.
Creative strategist focused on transforming ideas into impactful solutions, with 5+ years’ cross-industry experience.
Creative strategist focused on transforming ideas into impactful solutions, with 5+ years’ cross-industry experience.
Creative strategist focused on transforming ideas into impactful solutions, with 5+ years’ cross-industry experience.
I’m someone who finds joy in connecting dots — between ideas, people, and pixels. Over the years, I’ve worked with brands across industries, helping them look sharper, speak clearer, and feel more human. When I’m not creating, I’m probably hunting for good coffee, planning my next trip, or judging fonts on restaurant menus.
I’m someone who finds joy in connecting dots — between ideas, people, and pixels. Over the years, I’ve worked with brands across industries, helping them look sharper, speak clearer, and feel more human. When I’m not creating, I’m probably hunting for good coffee, planning my next trip, or judging fonts on restaurant menus.
I’m someone who finds joy in connecting dots — between ideas, people, and pixels. Over the years, I’ve worked with brands across industries, helping them look sharper, speak clearer, and feel more human. When I’m not creating, I’m probably hunting for good coffee, planning my next trip, or judging fonts on restaurant menus.
Experience
Experience
Experience
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
2024
2024
Sr Creative Strategist @ Thirsty Fish
Sr Creative Strategist @ Thirsty Fish
Sr Creative Strategist @ Thirsty Fish
2023
2023
Visual Designer @ Aubergine Solutions
Visual Designer @ Aubergine Solutions
Visual Designer @ Aubergine Solutions
2024
2024
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
2024
2024
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
2024
2024
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
Sr Visual Designer @ Alyve Health
2024
2024
Making things happen here
Making things happen here
Making things happen here
Process
1. Discovery & Alignment
Understanding the brand’s purpose, audience, and objectives forms the foundation for every creative and strategic decision.
Process
2. Market & Competitor Research
I analyze industry trends and competitors to identify opportunities for differentiation and positioning.
Process
3. Insight & Strategy
Defining the brand’s core message and strategic direction ensures that every design choice supports measurable goals.
Process
4. Brand Narrative & Positioning
I translate strategic insights into a cohesive brand story that drives communication, design, and marketing initiatives.
Process
5. Design & Visual Identity
Developing a consistent visual system that reflects the brand’s essence and ensures recognition across all mediums.
Process
6. Execution Across Touchpoints
Implementing the brand through digital experiences, social media, campaigns, and marketing materials for maximum impact.
Process
7. Evaluation & Optimization
Monitoring performance, gathering feedback, and refining the brand experience to maintain relevance and effectiveness.
Process
1. Discovery & Alignment
Understanding the brand’s purpose, audience, and objectives forms the foundation for every creative and strategic decision.
Process
2. Market & Competitor Research
I analyze industry trends and competitors to identify opportunities for differentiation and positioning.
Process
3. Insight & Strategy
Defining the brand’s core message and strategic direction ensures that every design choice supports measurable goals.
Process
4. Brand Narrative & Positioning
I translate strategic insights into a cohesive brand story that drives communication, design, and marketing initiatives.
Process
5. Design & Visual Identity
Developing a consistent visual system that reflects the brand’s essence and ensures recognition across all mediums.
Process
6. Execution Across Touchpoints
Implementing the brand through digital experiences, social media, campaigns, and marketing materials for maximum impact.
Process
7. Evaluation & Optimization
Monitoring performance, gathering feedback, and refining the brand experience to maintain relevance and effectiveness.
Process
1. Discovery & Alignment
Understanding the brand’s purpose, audience, and objectives forms the foundation for every creative and strategic decision.
Process
2. Market & Competitor Research
I analyze industry trends and competitors to identify opportunities for differentiation and positioning.
Process
3. Insight & Strategy
Defining the brand’s core message and strategic direction ensures that every design choice supports measurable goals.
Process
4. Brand Narrative & Positioning
I translate strategic insights into a cohesive brand story that drives communication, design, and marketing initiatives.
Process
5. Design & Visual Identity
Developing a consistent visual system that reflects the brand’s essence and ensures recognition across all mediums.
Process
6. Execution Across Touchpoints
Implementing the brand through digital experiences, social media, campaigns, and marketing materials for maximum impact.
Process
7. Evaluation & Optimization
Monitoring performance, gathering feedback, and refining the brand experience to maintain relevance and effectiveness.
Process
1. Discovery & Alignment
Understanding the brand’s purpose, audience, and objectives forms the foundation for every creative and strategic decision.
Process
2. Market & Competitor Research
I analyze industry trends and competitors to identify opportunities for differentiation and positioning.
Process
3. Insight & Strategy
Defining the brand’s core message and strategic direction ensures that every design choice supports measurable goals.
Process
4. Brand Narrative & Positioning
I translate strategic insights into a cohesive brand story that drives communication, design, and marketing initiatives.
Process
5. Design & Visual Identity
Developing a consistent visual system that reflects the brand’s essence and ensures recognition across all mediums.
Process
6. Execution Across Touchpoints
Implementing the brand through digital experiences, social media, campaigns, and marketing materials for maximum impact.
Process
7. Evaluation & Optimization
Monitoring performance, gathering feedback, and refining the brand experience to maintain relevance and effectiveness.
1. Discovery & Alignment
1. Discovery & Alignment
1. Discovery & Alignment
Understanding the brand’s purpose, audience, and objectives forms the foundation for every creative and strategic decision.
Understanding the brand’s purpose, audience, and objectives forms the foundation for every creative and strategic decision.
2. Market & Competitor Research
2. Market & Competitor Research
2. Market & Competitor Research
I analyze industry trends and competitors to identify opportunities for differentiation and positioning.
I analyze industry trends and competitors to identify opportunities for differentiation and positioning.
3. Insight & Strategy
3. Insight & Strategy
3. Insight & Strategy
Defining the brand’s core message and strategic direction ensures that every design choice supports measurable goals.
Defining the brand’s core message and strategic direction ensures that every design choice supports measurable goals.
4. Brand Narrative & Positioning
4. Brand Narrative & Positioning
4. Brand Narrative & Positioning
I translate strategic insights into a cohesive brand story that drives communication, design, and marketing initiatives.
I translate strategic insights into a cohesive brand story that drives communication, design, and marketing initiatives.
5. Design & Visual Identity
5. Design & Visual Identity
5. Design & Visual Identity
Developing a consistent visual system that reflects the brand’s essence and ensures recognition across all mediums.
Developing a consistent visual system that reflects the brand’s essence and ensures recognition across all mediums.
6. Execution Across Touchpoints
6. Execution Across Touchpoints
6. Execution Across Touchpoints
Implementing the brand through digital experiences, social media, campaigns, and marketing materials for maximum impact.
Implementing the brand through digital experiences, social media, campaigns, and marketing materials for maximum impact.
7. Evaluation & Optimization
7. Evaluation & Optimization
7. Evaluation & Optimization
Monitoring performance, gathering feedback, and refining the brand experience to maintain relevance and effectiveness.
Monitoring performance, gathering feedback, and refining the brand experience to maintain relevance and effectiveness.
Process
Process
Creative Fuel
Creative Fuel
Tune in to the tracks that keep me motivated.
Tune in to the tracks that keep me motivated.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Certified to explore underwater worlds—always happy for any excuse to dive in.
Hunting for local food gems wherever I go.
Love discovering peaceful cafes and hidden libraries that spark inspiration and make work feel like a creative escape.
Playing keeps me active, competitive, and laughing with friends on and off the court.
Off the Clock
Off the Clock
Snapshots of the hobbies and adventures that inspire my creativity.
Snapshots of the hobbies and adventures that inspire my creativity.
Places I’ve Pinned
Places I’ve Pinned
Creative Juice Moodboard
Creative Juice Moodboard
View Resume
